The list in your post looks like an association list, the usual way of using this is like so:
_$
(setq lst '
(("HEIGHT 01" .
1410.0) ("HEIGHT 02" .
1730.0) ("HEIGHT 03" .
1830.0) ("HEIGHT 04" .
1720.0) ("HEIGHT 05" .
1400.0)))(("HEIGHT 01" . 1410.0) ("HEIGHT 02" . 1730.0) ("HEIGHT 03" . 1830.0) ("HEIGHT 04" . 1720.0) ("HEIGHT 05" . 1400.0))
1830.0
If by "var name" you're referring the to association keys, then perhaps:
("HEIGHT 01" "HEIGHT 02" "HEIGHT 03" "HEIGHT 04" "HEIGHT 05")